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South of Wright – Wall Street Journal house of the day!

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I promise – coming tomorrow, a look at the exterior of The Copeland House, in more detail. To start the week however, I want the Intown Insider to promote some recent media placements for the new listing. Atlanta Curbed featured it last week – love them! And yesterday, the Wall Street Journal featured the house as “house of the day!” Pretty cool – that’s a first for me and a first for my local brokerage. Thanks to Jason Wieloch for making that connection through KW Luxury. Onward and upward – three showings in 8 days on market. … [Read more...]

The hidden value in a remarkable house

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Jason Wieloch and I just co-listed a remarkable house built by this modern design legend named Robert Green. Read more about it here and look for more detailed articles this week about the interior and exterior right here at The Intown Insider. This Wall Street Journal article from 2008 says it best: “Could it be McMansion backlash? Trophy homes are increasingly being scaled down and aesthetically integrated into the surrounding landscapes.” Frank Lloyd Wright taught Robert Green how to aesthetically integrate. If you don’t want to build a modern home for $1 Million dollars or more and compromise in some major way on something … And, if you are instead looking for a mid-century modern trophy home in Atlanta, that was expertly scaled and sited in 1959, renovated again for growth in 1987 by Robert Green, then updated and renovated in 1998 by Herbert Brito with superior modern finishes, then look no further than 1885 Walthall Drive in Buckhead. … [Read more...]

Atlanta’s best example of Frank Lloyd Wright architecture – for sale for $950,000

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Shortly after Robert Green returned to his Georgia home from his 1958-1959 apprenticeship at Taliesin West (Frank Lloyd Wright’s school), he designed then supervised the construction of a remarkable house for a C&S Bank executive named William Copeland and his family in 1960. That remarkable house is now for sale for $950,000.00. Jason Wieloch and I are co-listing the property. “Nobody buys a Wright house by mistake or coincidence” said Ron Scherubel, the retired Executive Director of the Frank Lloyd Wright Building Conservancy. Ron also said that the market for a Wright house “is a narrow market. It’s an active market. And it can be a lucrative market…most of the time, buyers pay a 25 to 40 percent premium because it’s a Wright design.” Usonian design is Mr. Wright’s coined term for his simple style that enabled the integration of structure with the natural order of the landscape. The Copeland House typifies Usonian design. Robert Green, … [Read more...]

Questions to ask your listing agent

My good friend Jon Effron is the best real estate blogger in Georgia. Jon always encourages me, and I always encourage Jon. Jon knows that I’ve answered 1598 questions on the internet about real estate in less than 6 years. He knows that I’ve made 26 internet contributions about real estate in the past 30 days. He knows that I have accumulated 32,352 points on Trulia as of this morning and that a number like that places me in the top 1% of Trulia contributors, worldwide. Jon also knows that I’m lazy about blogging, however if I simply used my frequent Trulia content here at The Intown Insider, I would have way more blog power. So, I’m resolving to increase my blog power this year – here goes… This question arose on Trulia.com’s “Trulia Voices” forum yesterday: “Which questions should you ask your agent about selling your house?” I answered with the following list… What's the current absorption rate in my submarket? How does my house compare with my 2 … [Read more...]

Lockbox or by appointment only?

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A seller on Trulia asked me: What is your opinion regarding the use of a lock box vs. showing by appointment only? “Lockbox, but... How long do you plan for your house to be on the market? This is all about price, and your non-negotiable terms, and making those very simple for buyers to understand. At a take it or leave it price, you will attract 8-10 showings and your Realtor will line them up over like 2 or three days. You probably have a reasonable take it or leave it price in mind - use that. It's your market in almost every submarket across Atlanta because there are probably buyers clamoring for exactly what you have to sell. Take offers - call for highest and best - don't accept a single one if they are not a win-win. Plan B starts if it's not under contract after three days on market. Better than implementing plan B next season. Plan B should start with a lockbox, 95% of the time. But first, reconsider plan A. There is tremendous certainty in this market for savvy … [Read more...]

Jon Effron and I are your local economists of choice in Intown Atlanta

Jon Effron wrote this insightful article entitled “WHERE ARE ALL THE ATLANTA FORECLOSURES? on January 8 and he asked me to comment on it. He wrote: “Healthiest” Areas (aka lowest % distressed sales): 121,131,132,21,23,51 (Sandy Springs, Dunwoody, Buckhead, Brookhaven, Ansley Park, Virginia Highland, Morningside, Inman Park) Most “Distressed” Areas (aka highest % distressed sales): 66,53,42,33 (Exurbian Gwinnett County, Southeast Dekalb County, South Fulton County). Note that Clayton County is not included on this chart. This chart is, of course, just one way to evaluate a housing market, and a very broad approach at that. FMLS Area 52 is a perfect example- it covers the area spanning east of Emory, Inside The Perimeter, north of I-20 and south of I-85.  Not exactly what I’d refer to as a single sub market, and certainly one that has some very hot pockets (it doesn’t get much hotter than Decatur).  Generalities aside, I think you get the picture. As a … [Read more...]