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The secrets to finding a buyer in the Intown Atlanta real estate market

Many different features attract buyers to a real estate purchase, but the seller only has control over two of them.

Sellers can still get the highest possible list-to-sell ratio and sell their homes as quickly as possible if they are willing to put their trust in two time trusted principles of real estate: condition and price.

price on target

Since 72% of all sales transactions are “equity” transactions – not distressed, not some odd luxury transaction and not an estate sale, the chances are favorable for sellers who “get it.”

Here are the the top ten features that attract buyers according to the Keller Williams Realty International survey conducted for our 2011 Market Navigator booklet.

1. Location – favored by 69% of buyers

2. Neighborhood – favored by 55% of buyers

2. Floor plan – favored by 37% of buyers

3. Updates to the house – favored by 36% of buyers

4. Curb appeal – favored by 30% of buyers

5. Square footage – favored by 28% of buyers

6. Back yard – favored by 25% of buyers

7. A great kitchen – favored by 23% of buyers

8. Lot size – favored by 22% of buyers

9. Age of the home – favored by 18% of buyers

10. the final 4 – Garage, Style, Flooring and Commuting range – all favored by about 15% of buyers


If you are selling real estate in metro Atlanta – if you are distressed by a real estate problem in metro Atlanta – please call me. I am a capable navigator in this market, and I would appreciate the opportunity to help you accentuate the positive with your property…

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